Privacy Policy
Last updated: 11/26/2025
Who We Are
StamfordBridgeStays.com is part of the FootballStays network and provides accommodation guidance for visitors travelling to Stamford Bridge. The site is operated by LostMonster Ltd (trading as FootballStays.com), registered in Scotland, with registered office at 2/3 48 West George Street, Glasgow, G2 1BP.
For data protection purposes, LostMonster Ltd is the data controller for StamfordBridgeStays.com.
Introduction
StamfordBridgeStays.com ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website.
Information We Collect
We collect information that you provide directly to us, including:
- Name and email address (when you contact us or subscribe to our newsletter)
- Property preferences and search queries
- Information about your use of our website (through cookies and analytics)
Information collected when you click booking links
When you click an accommodation link to Expedia, Hotels.com, Booking.com or any of our travel partners, our affiliate network provider Commission Junction (CJ Affiliate) records a tracking ID and certain technical information. This may include the page you clicked from, timestamp, your approximate location (based on IP address), browser/device information, and a unique cookie or similar identifier.
We do not receive your name, email address or payment details. Our partners use this information solely to attribute bookings and prevent fraud.
How We Use Your Information
- To provide and improve our services
- To send you newsletters and updates (with your consent)
- To respond to your inquiries
- To track affiliate clicks and analyze website performance
Our Legal Bases for Processing Personal Data
We only use personal data where we have a lawful basis to do so, including:
- Consent – for optional cookies, affiliate tracking cookies and analytics.
- Legitimate interests – to operate, secure and improve our websites, understand which content is useful, and track affiliate performance in a way that does not override your rights.
- Performance of a contract – when responding to enquiries or providing support for requests you make.
Cookies and Similar Technologies
Our websites use cookies and similar technologies. Some cookies are essential for the website to function.
We also use optional cookies, including:
- Analytics cookies (e.g., Google Analytics) to understand how visitors use our website.
- Affiliate tracking cookies from CJ Affiliate, Expedia Group (including Expedia and Hotels.com), Booking.com and other partners. These cookies allow our travel partners to know that you visited their website from ours and ensure we can earn a commission if you complete a booking.
Affiliate cookies contain a technical tracking ID only. They do not include your name, email, or payment information.
By law, optional cookies are only used after you give consent through our cookie banner. You can change your preferences at any time through our "Cookie Settings" link.
Affiliate Marketing & Commission Tracking
Stamford Bridge Stays participates in affiliate marketing programs including:
- Expedia Group Affiliate Program (administered by Commission Junction LLC)
- Hotels.com Affiliate Program
- Booking.com Affiliate Program
When you click hotel links on our site, we may earn a commission if you complete a booking. This commission comes at no extra cost to you and is paid by the booking platform.
How Affiliate Tracking Works
- We use cookies to track affiliate referrals (typically 30-day validity period)
- Your search parameters (dates, number of guests) are passed to booking platforms
- Commission Junction (CJ) tracks conversions on behalf of Expedia Group brands
- UTM parameters are added to URLs for attribution tracking
Data Shared with Affiliate Networks
When you click an affiliate link, the following information may be shared with booking platforms and their affiliate network partners:
- Your IP address
- Browser type and device information
- Referrer URL (the page you came from)
- Search parameters (check-in/check-out dates, number of guests, room preferences)
- Click timestamp
This data is used solely for commission attribution, fraud prevention, and improving booking services. We do not sell your personal information to third parties.
Who We Share Your Information With
We may share limited technical information with:
- CJ Affiliate (Commission Junction) – for click tracking and affiliate attribution.
- Expedia Group (Expedia, Hotels.com), Booking.com and similar partners – when you click through to a booking page, they may receive technical browser information to attribute bookings and prevent fraudulent activity.
We do not share your personal contact details with these partners.
Third-Party Services & Data Processors
We work with the following third-party service providers who process data on our behalf:
- Commission Junction LLC (CJ Affiliate) - Affiliate tracking for Expedia Group brands
- Expedia, Inc. - Hotel booking platform
- Hotels.com, L.P. - Hotel booking platform
- Booking.com B.V. - Hotel booking platform
- Google Analytics - Website analytics and performance tracking
- Mapbox - Interactive maps and location services
Each service has its own privacy policy governing how they collect and use data. Links to their privacy policies:
- CJ Affiliate Privacy Policy
- Expedia Privacy Policy
- Hotels.com Privacy Policy
- Booking.com Privacy Policy
Your Rights
You have the right to request access, correction, deletion, restriction, portability, and to object to certain types of processing. You also have the right to withdraw consent for optional cookies at any time.
If you are based in the UK or EU, you may lodge a complaint with your local data protection authority, including the UK Information Commissioner's Office (ICO).
Contact us at hello@footballstays.com to exercise these rights.
Contact Us
If you have questions about this Privacy Policy, contact us at hello@footballstays.com